If you’re in spring cleaning mode and just got to your vanity, your timing is spot-on: This new season is ripe with makeup innovations to upgrade your beauty routine.
We should know: we tested tens of buzzy makeup launches to pick these seven favorites — all of which happen to be $50 and under!
From the best all-around eyeshadow palette to the hottest designer lip shine, the items below will refresh your look from head to toe.
Flower Beauty Ultralight Liquid Blush
If you’ve ever wondered the sources of Drew Barrymore‘s pretty glow, we can confirm one of them is this liquid blush. Her beauty brand recently released this sheer but pigmented gel-based tint that instantly perks up your complexion with minimal effort: simply dot the applicator onto the high points of your cheekbones then blend the color in for a lovely flush. There’s five different shades, from coral to berry, fit for any occasion, whether it be a springtime picnic or a breezy date night.
Buy It! Flower Beauty Ultralight Liquid Blush, $15; ulta.com
Makeup by Mario Master Mattes Eyeshadow Palette
Ever since award-winning makeup artist Mario Dedivanovic launched his namesake brand in 2020, his functional but fabulous launches have become makeup kit must-haves. As a follow up to his eye-catching Master Mattes: Original palette, which offers a soft white, an intense black and several beautiful browns, he’s created Master Mattes: The Neutrals, which features 12 elegant shades that can be brushed on lids or concentrated along the lash line for an assortment of timeless looks.
Buy It! Makeup by Mario Master Mattes Eyeshadow: The Neutrals, $50; sephora.com
YSL Beauty Loveshine Lip Oil
If you’re looking to add a little luxury to your makeup bag, YSL Beauty’s latest lip innovation is worth every penny. It combines six oils to create one super-hydrating formula that has the color payoff of a lipstick whether you select the peachy nude, the punchy magenta or any other shade of the 20 available. And even though you won’t need to reapply it throughout the day, we know you will anyway just for another glimpse of the gorgeous packaging.
Buy It! YSL Beauty Loveshine Lip Oil Stick, $45; sephora.com
Kulfi Beauty Free the Brow
Love the look of laminated eyebrows, but not the price tag or the process? Then get your hands on this easy-to-use, wallet-friendly gel-serum. First, run the spoolie through the hairs in the opposite direction they grow in to ensure each one is coated for that enviable slick, then sculpt them to perfection with the comb, the brush or both! Because the conditioning formula comes in clear, once set you can top it off with a pencil for an even bolder brow.
Buy It! Kulfi Beauty Free the Brow Gel, $26; sephora.com
Dundas Beauty Bronzer Anonymous
Because we know you always wear sunscreen (right?) a faux glow is the MO year-round. These days our sun-kissed skin is courtesy of Dundas Beauty, the “it” beauty brand co-founded by designer to the stars Peter Dundas. This smooth-to-the-touch powder is among the products in its debut drop, dubbed the Enhancers. Not only can it be used on your face and body for a seamless look, it comes in six super-blendable shades that create an effortless, natural-looking matte finish.
Buy It! Dundas Beauty Bronzer Anonymous, $32; revolve.com
Essie Jelly Gloss
Channeling Y2K might be all the rage but when it comes to nail trends, nothing is hotter right now than the jelly manicure. If you’re thinking of Jellies, the translucent shoes that were hugely popular in the 80s, you nailed it. Thanks to Essie’s new collection, you can get a similar effect with these perfect-for-spring shades (although there’s also an ink black option for the edgy mani enthusiasts) that go from semi-sheer (like the rubber shoe) to opaque the more layers you apply.
Buy It! Essie Nail Art Studio Jelly Gloss Nail Polish, $13; ulta.com
Too Faced Naturally Better Than Sex Mascara
Make no mistake about it: The brand’s Better Than Sex mascara is a GOAT. But the brilliant minds behind the No. 1 best-selling mascara in America wanted to give their loyal fanbase even more options, so they’ve introduced “Naturally,” which as the name would suggest, is a 98 percent naturally-derived formula that conditions lashes while delivering that same oomph the OG tube has served up for years.
Buy It! Too Faced Naturally Better Than Sex Mascara, $30; sephora.com
