Powder Beauty, a Ras al Khaimah, UAE-based provider of an e-commerce platform for conscious beauty and wellness products, raised an undisclosed amount in Pre-Series A funding.

The round was led by Sophia Collective and NKEHL, Nithin and Nikhil Kamath with participation from several regional angel investors, including Maha Taibah.

The company intends to use the funds to scale its operations in Saudi Arabia.

Founded in 2018 by Ayat Toufeeq, Amina Grimen, and Marriam Mossall, Powder Beauty is an ecommerce platform that offers a line of skincare, haircare, makeup, and wellness products from a range of clean, cruelty-free, and sustainable beauty brands from both local and international sources.

FinSMEs

29/08/2024