Doha – Chinese electric vehicle manufacturer Zeekr has officially launched in Morocco through a strategic partnership with Tractafric Motors Morocco. Founded in 2021 by Geely Holding Group, Zeekr brings two premium electric models to the Moroccan market.
The partnership aims to meet growing demand for high-end sustainable mobility solutions in Morocco. “The launch of Zeekr in Morocco represents a major strategic advancement for Tractafric Motors,” said Younes El Aouad, General Manager of Tractafric Motors Morocco.
Marouane Tarafa, CEO of Optorg Group, stated: “This launch is another building block in our century-long presence in Africa, offering automotive solutions designed for African markets.”
Two models are now available in Morocco.
The first is the Zeekr 001, a premium shooting brake starting at MAD 665,000 ($66,500) with range up to 620 km on a single charge. It features fast charging capability from 10% to 80% in just 30 minutes with 200 kW DC charging.
Available in three versions with power outputs ranging from 272 to 544 horsepower. The 544 hp all-wheel drive version accelerates from 0 to 100 km/h in 3.8 seconds.
The second is the Zeekr X, a compact electric SUV starting at MAD 465,000 ($46,500) with range up to 440 km. It offers 150 kW DC fast charging from 10% to 80% in 30 minutes and is available in two versions with 272 or 428 horsepower. The “Flagship” all-wheel drive model reaches 100 km/h in 3.8 seconds.
A third model, the Zeekr 7X family SUV, will expand the lineup in the third quarter of 2025. It will offer up to 615 km range and feature ultra-fast charging that recovers 80% of battery in 13 minutes. The “Performance” version will deliver 639 horsepower with 0-100 km/h acceleration in 3.8 seconds.
Zeekr vehicles are designed at the company’s design center in Gothenburg, Sweden, under the direction of Stefan Sielaff. The models are built on the SEA (Sustainable Experience Architecture) platform, engineered for safety, optimized range and intelligent connectivity.
Tarafa Marouane aims to sell about 100 units this year with the goal of establishing Zeekr among Morocco’s reference premium brands.
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