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Introduction
Audi Statistics: Audi AG, a leading German automobile manufacturer, is renowned for its luxury vehicles, superior engineering, and innovative technology. Headquartered in Ingolstadt, Germany, Audi is a subsidiary of the Volkswagen Group and is recognized worldwide for its premium cars and commitment to sustainability. Over the decades, Audi has evolved through mergers and innovations, notably becoming part of the Auto Union in 1932, which later integrated into the Volkswagen Group in the 1960s.
Let’s examine some key facts about Audi, including sales, electric vehicles, performance models, and more.
Editor’s Choice
- Audi delivered 1.8 million vehicles worldwide in the first half of 2024, a slight increase from the previous year.
- During the same period, Audi generated revenue of USD 35 billion, which will reach around USD 69 billion by the end of 2024.
- The operating profit stood at USD 2.8 billion, reflecting a stable operating margin of 8%.
- Meanwhile, continues to invest heavily in research and development, with 7.8% of revenue dedicated to R&D efforts.
- The net cash flow is expected to be between USD 2.5 billion and USD 3.5 billion in 2024.
- Moreover, by 2024, the total number of Audi (passenger Cars) sold out will be around 1,434.8 units.
- Based on the fuel or drive type of Audi, diesel cars will capture the highest share of 76.91%, followed by petrol cars (10.77%), electric cars (9.66%), and hybrid cars (2.67%).
- The average Carbon dioxide emission of Audi Cars will reach around 59 grams CO2 per kilometer by 2024, a decrease from 2023, which was 68 gm/km.
- Audi Statistics further state that the American Audi passenger car market will reach 11 billion US dollars in the current year.
- Audi aims to achieve net carbon neutrality at all production sites by 2025. Currently, three major plants are already carbon neutral.
Audi Statistics By Unit Sales
(Source: statista.com)
- It is expected that by 2024, the total number of Audi (passenger Cars) sold out will be around 1,434.8 units, an increase from last year, resulting in 1,328.3 units.
- Furthermore, the Statista reports have predicted that Audi sales (in thousand units) in the coming years, represented as 2025 (1,475.9), 2026 (1,434.1), 2027 (1,397.0), and 2028 (1,416.0).
Similarly, the above graph elaborates the Audi Unit Sales (in thousand vehicles) Statistics by Type of Vehicles in the table below from 2023 to 2028:
Year |
Executive Car | Large Cars | Luxury Cars | Medium Cars | Small Cars | Sports Cars | SUVs |
2023 | 248.2 | 371.7 | 11.3 | 182.3 | 63.3 | 10.6 |
440.9 |
2024 |
261.3 | 386.2 | 12.1 | 192.7 | 73.7 | 11.3 | 497.5 |
2025 | 266.2 | 391.8 | 12.2 | 193.9 | 79.0 | 12.6 |
520.3 |
2026 |
261.7 | 384.1 | 12.3 | 187.4 | 74.3 | 11.8 | 502.6 |
2027 | 258.6 | 379.0 | 12.2 | 187.5 | 70.8 | 11.9 |
477.0 |
2028 |
261.6 | 384.1 | 12.5 | 193.1 | 72.5 | 12.5 |
479.7 |
By Fuel or Drive-Type Share
(Source: statista.com)
- Audi Statistics reports that in 2024, based on the fuel or drive type of Audi, diesel cars will capture the highest share of 76.91%, followed by petrol cars (10.77%), electric cars (9.66%), and hybrid cars (2.67%).
- Meanwhile, in 2023, Audi cars’ fuel type share was slightly different, with diesel (78.70%), petrol (11.78%), electric (7.29%), and hybrid (2.23%).
Besides, the table below elaborates on the drive type shares from 2025 to 2028:
Year |
Diesel | Electric | Hybrid |
Petrol |
2025 |
74.55% | 11.99% | 3.15% | 10.32% |
2026 | 72.23% | 14.45% | 3.56% |
9.76% |
2027 |
68.83% | 17.94% | 3.96% | 9.26% |
2028 | 65.71% | 22.31% | 4.21% |
7.77% |
By Autonomous Driving Level
(Source: statista.com)
- A report published by Statista claims that in 2023, Audi’s autonomous driving level share was segmented into two categories: Autonomous 1 (62%) and Autonomous 2 (38%).
Furthermore, the autonomous driving level shares from 2024 to 2028 is represented below:
Year |
Autonomous 1 | Autonomous 2 |
Autonomous 3 |
2024 |
61% | 38% | 1% |
2025 | 60% | 39% |
1% |
2026 |
58% | 40% | 2% |
2027 | 56% | 41% |
3% |
2028 |
55% | 41% |
4% |
By Average, CO2 emission
(Reference: statista.com)
- Audi Statistics further states that the average Carbon dioxide emission of Audi Cars will reach around 59 grams CO2 per kilometer by 2024, a decrease from 2023, which was 68 gm/km.
- On the other hand, the expected average CO2 emissions (in gm/Km) are supposed to be 2025 (54), 2026 (50), 2027 (45), and 2028 (41).
By Revenue
(Source: statista.com)
- The total revenue generated by Audi passenger cars in 2023 was USD 64 billion, which increased from USD 58 billion in 2022.
- Audi Statistics also show that by the end of 2024, revenue will be approximately USD 69 billion.
- However, revenue (in billion USD) expected to be in the next years is supposed to be 2025 (71), 2026 (70), 2027 (68), and 2028 (69).
Similarly, the table below describes the segmental revenue analyses (in billion USD) by Type of Audi Vehicles from 2023 to 2028:
Year |
Executive Car | Large Cars | Luxury Cars | Medium Cars | Small Cars | Sports Cars | SUVs |
2023 | 16 | 17 | 2 | 6 | 2 | 1 |
22 |
2024 |
16 | 18 | 2 | 6 | 2 | 1 | 25 |
2025 | 17 | 18 | 2 | 6 | 2 | 1 |
26 |
2026 |
17 | 18 | 2 | 6 | 2 | 1 | 25 |
2027 | 16 | 17 | 2 | 6 | 2 | 1 |
24 |
2028 |
16 | 18 | 2 | 6 | 2 | 1 |
24 |
By Average Price
(Source: statista.com)
Audi Statistics also elaborates on the average price (in thousand USD) for different types of Audi vehicles in the table below:
Year |
Executive Car | Large Cars | Luxury Cars | Medium Cars | Small Cars | Sports Cars | SUVs |
2023 | 62 | 46 | 144 | 31 | 26 | 49 |
51 |
2024 |
63 | 46 | 144 | 32 | 25 | 49 | 50 |
2025 | 63 | 46 | 145 | 31 | 26 | 48 |
49 |
2026 |
64 | 46 | 147 | 32 | 26 | 48 | 50 |
2027 | 63 | 46 | 148 | 32 | 26 | 49 |
50 |
2028 |
63 | 46 | 150 | 32 | 26 | 49 |
50 |
(Source: statista.com)
Global Revenue Comparison of Audi By Country
- China will generate Audi’s highest revenue, amounting to approximately USD 29 billion.
- The market’s annual growth rate will reach 1.22% from 2024 to 2028, significantly contributing to the company’s overall market volume, which will reach USD 31 billion by 2028.
- Furthermore, the estimated revenue generated by the other top four countries in 2024 is followed by Germany (USD 8,767 million), the United States (USD 9 billion), the United Kingdom (USD 4 billion), and France (USD 2,068 million).
By Region
Asia:
- Based on Audi Statistics, revenue in Asia is expected to amount to 32 billion US dollars by the end of 2024.
- Furthermore, Audi Statistics by 2028 show that the Audi unit sales will reach 665.7k vehicles.
- As of today, the volume-weighted average price resulted in US$50K.
- The market volume will reach US$33 billion by 2028, with an annual growth rate of 1.33% between 2024 and 2028.
Europe:
- The revenue in the European market is estimated to reach US$26 billion in 2024.
- By 2028, the total unit sales will reach 541.4k vehicles.
- The volume-weighted average price of Audi will amount to US$45k.
- However, the annual growth rate is estimated to be -2.15%, reaching US$24 billion by 2028.
Americas:
- Audi Statistics further state that the American Audi passenger car market is expected to reach 11 billion US dollars in the current year.
- In addition, the revenue will grow at a CAGR of -0.42% between 2024 and 2028, reaching USD 11 billion by the forecast period.
- By 2028, Audi Statistics estimates that the Audi unit sales will reach 195.6K vehicles.
- As of 2024, the volume-weighted average price will reach USD 53k.
Africa:
- The African Audi passenger car market is estimated to amount to US$520 million in 2024.
- By 2028, the total sales are projected at 13.3K vehicles.
- In addition, the volume-weighted average price will amount to USD 44K.
- The revenue will grow at a CAGR of 4.44% (from 2024 to 2028), reaching a market volume of USD 619 million in the forecasted time.
Current Models of Audi Statistics By Year
Body Type |
Name |
Year |
Cars | ||
Luxury sedan |
The Audi A8 | 1994 |
Executive sedan and station wagon | The Audi A6 |
1994 |
Compact executive sedan and station wagon |
The Audi A4 | 1994 |
Subcompact executive hatchback and sedan | The Audi A3 |
1996 |
Compact executive coupe, cabriolet, and liftback |
The Audi A5 | 2007 |
Hatchback | The Audi A1 |
2010 |
Executive liftback sedan |
The Audi A7 | 2010 |
All-electric executive sedan | The Audi e-tron GT |
2020 |
SUVs/Crossovers | ||
Compact luxury crossover SUV |
The Audi Q5 | 2008 |
Coupe SUV version of the Q5 with a sloping rear roofline |
2021 |
|
Subcompact luxury crossover SUV |
The Audi Q2 | 2017 |
Subcompact luxury crossover SUV | The Audi Q3 |
2011 |
Coupe SUV version of the Q3 with a sloping rear roofline |
2019 | |
All-electric compact luxury crossover SUV | The Audi Q4 e-tron |
2021 |
Coupe SUV version of the Q4 e-tron with a sloping rear roofline |
||
Mid-size luxury crossover SUV | The Audi Q7 |
2005 |
Mid-size luxury crossover SUV, Audi’s flagship SUV globally |
The Audi Q8 | 2018 |
All-electric mid-size luxury crossover SUV | The Audi Q8 e-tron |
2018 |
Coupe SUV version of the e-tron with a sloping rear roofline |
2020 |
Historic Audi Models By Year
Year |
Model |
2024 |
Audi Q6 e-tron |
2022-2024 |
Audi Q6 |
2022-2024 |
Audi Q5 e-tron |
2021-2024 |
Audi Q4 e-tron |
2020-2024 |
Audi e-tron GT |
2020-2024 |
Audi A3 (8Y) |
2019-2024 |
Audi A1 (GB) |
2018-2024 |
Audi Q8 e-tron |
2018-2024 |
Audi A7 (4K8) |
2018-2024 |
Audi A6 (C8) |
2018-2024 |
Audi Q8 |
2018-2024 |
Audi Q3 (F3) |
2014-2023 |
Audi TT (Mk3) |
2017-2024 |
Audi A8 (D5) |
2017-2024 |
Audi Q2 |
2016-2024 |
Audi Q5 (80A) |
2016-2024 |
Audi A5 Second generation |
2015-2024 |
Audi R8 (Type 4S) |
2015-2024 |
Audi Q7 (4M) |
2015-2024 |
Audi A4 (B9) |
2012-2020 |
Audi A3 (8V) |
2011-2018 |
Audi Q3 (8U) |
2011-2018 |
Audi A6 (C7) |
2010-2017 |
Audi A8 (D4) |
2010-2018 |
Audi A7 (4G8) |
2010-2018 |
Audi A1 (8X) |
2006-2015 |
Audi R8 (Type 42) |
2008-2017 |
Audi Q5 (8R) |
2007-2016 |
Audi A5 First generation |
2007-2015 |
Audi A4 (B8) |
2006-2014 |
Audi TT (Mk2) |
2005-2015 |
Audi Q7 (4L) |
2004-2011 |
Audi A6 (C6) |
2004-2009 |
Audi A4 (B7) |
2003-2013 |
Audi A3 (8P) |
2003-2010 |
Audi A8 (D3) |
2001-2006 |
Audi A4 (B6) |
1993 |
Audi 90 |
1999-2006 |
Audi A2 |
1998-2006 |
Audi TT (Mk1) |
1997 |
Audi Duo |
1997-2006 |
Audi A6 (C5) |
1996-2003 |
Audi A3 (8L) |
1994-2001 |
Audi A4 (B5) |
1994-2002 |
Audi A8 (D2) |
1994-1997 |
Audi A6 (C4) |
1991-2000 |
Audi Cabriolet |
1991-1996 |
Audi 80 |
1991-1998 |
Audi 100/A6 |
1988-1995 |
Audi Coupé |
1988-1995 |
Audi V8 |
1986-1991 |
Audi 90 |
1986-1991 |
Audi 80 |
1983-1984 |
Audi Sport Quattro |
1980-1988 |
Audi Coupé |
1984-1987 |
Audi 90 |
1981-1983 |
Audi 5+5 |
1980-1987 |
Audi 80 Quattro |
1982-1990 |
Audi 100 |
1979-1984 |
Audi 200 |
1978-1986 |
Audi 80 |
1969-1974 |
Audi 100 Coupé S |
1969-1976 |
Audi 100 |
1974-1978 |
Audi 50 |
1972-1978 |
Audi 80 |
1968-1978 |
Audi 100 |
1969-1972 |
Audi 60 |
(Source: wikipedia.org)
Region |
Market Share | Key Vehicle Types |
Electric Vehicles (EVs) |
Europe |
Audi holds around 10% of the total passenger car market in Europe. | The most popular models are the Audi A3, A4, and Q5, which dominate the premium compact and mid-sized segments. | Audi’s EV market share in Europe is around 12%, with the Q4 e-tron and Q8 e-tron being the top sellers (IEA) (GlobalData). |
China | Audi commands about 5.5% of the overall car market in China. | The Audi A6 and Q5 are particularly popular among Chinese consumers. |
In China, EVs account for about 8% of Audi’s sales, with the Q5 e-tron and Q4 e-tron leading the charge (IEA) (GlobalData). |
United States |
Audi holds roughly 2.2% of the total car market in the US. | The Audi Q5 and Q7 are the top-selling models, particularly in the SUV segment. | EVs make up about 6% of Audi’s US sales, with the e-tron models gaining popularity (IEA) (Grand View Research). |
Other Regions (Asia-Pacific and Rest of World) | Approximately 1.5% combined market share. | Audi A8 and Q7 are favored in these markets. |
In these regions, EVs account for around 5% of sales, with models like the Q4 e-tron gaining traction (IEA) (GlobalData). |
Audi of America – Business Statistics
- Audi of America reported that 44,226 new cars were delivered in the first quarter of 2024, a 16% decrease from the same period last year.
- Audi Statistics also show that in 2023, Audi achieved a milestone by selling a record-breaking 228,550 vehicles in the U.S. This success included unprecedented sales of fully electric models, record Audi Sport sales, and a record-breaking year in aftersales.
- By 2025, at least 30% of our U.S. model lineup will be electrified, comprising both fully electric and plug-in hybrid vehicles.
The table below describes the total CPO sales comparison between Q1 of 2024 and 2023 of Audi U.S.
(Source: media.audiusa.com)
Recent Product Launch Statistics By Audi
Products |
Type | Launch Date | Features |
Audi Q6 e-tron | Electric SUV | Mid-2024 |
Built on the Premium Platform Electric (PPE), this model offers a range of up to 373 miles on a single charge. It integrates advanced driver assistance systems and a new infotainment platform (audi.com) (Motor1) (Audi MediaCenter). |
Audi RS 7 |
High-performance sedan | 2024 | Available in petrol, diesel mild hybrid, and plug-in hybrid variants. The RS 7 features enhanced aerodynamics, a more aggressive design, and upgraded interior technology (Motor1). |
Audi Q8 e-tron | Electric SUV (restyled version) | Early 2024 |
The design has been updated with new vertical slats on the grille, HD Matrix LED headlamps, and dynamic OLED taillamps. The Q8 e-tron features improved battery performance and increased driving range (Motor1) (audi.com). |
Audi A6 e-tron |
Electric sedan | 2024 |
Expected to offer a sleek design with advanced electric drivetrain technology, making it a significant player in the premium electric sedan market (audi.com). |
Audi Statistics By Sustainable Initiatives
- Carbon Neutrality: Audi aims to achieve net carbon neutrality at all production sites by 2025. Currently, three major plants are already carbon neutral.
- Investment in Sustainability: As per Audi Statistics, Audi has allocated USD 500 million for sustainability initiatives and employee training focused on green technologies.
- Factory Cost Reduction: The company plans to reduce factory costs by 50% by 2033 through optimized production processes and increased use of renewable energy.
Conclusion
Audi’s strategic focus on electric and autonomous vehicles, combined with its dedication to reducing environmental impact, positions the company for continued success.
In summary, Audi’s blend of luxury, performance, and sustainability ensures it remains a key player in the global automotive industry. With ambitious goals and a clear vision for the future, Audi continues to innovate and set new standards in the market.
Barry Elad
Barry Elad is a tech enthusiast passionate about exploring various technology topics. He collects key statistics and facts to make tech easier to understand. Barry focuses on software and its benefits for everyday life. In his free time, he enjoys creating healthy recipes, practicing yoga, meditating, and walking in nature with his child. Barry’s mission is to simplify complex tech information for everyone.