For those with a small fortune in the bank, life’s usual luxuries can quickly begin to lose their shine, leaving the world’s wealthy increasingly seeking out bigger, better and more extravagant experiences in a bid to scratch the itch. While splurging on high-end cars and designer handbags can offer a welcome dopamine hit, the novelty soon begins to wear off when you already have numerous – leading to a hunt for new ways to signal status and satisfy an insatiable desire for exclusivity and prestige that goes beyond the physical.

Increasingly, we’re seeing a shift away from spending on material goods in favour of experiences that will provide lasting memories. It’s not just about escapism or the stories that can be told about them afterwards, but also about differentiation. Those who regularly associate with similarly affluent individuals can quickly begin to feel like just one of the pack, which is why ever more extraordinary indulgences are becoming sought-after, offering a new way for the elite to elevate their lifestyles and set themselves apart

For the elite, there’s no such thing as ‘too expensive’, and the more eye-watering the price tag, the better. From high-end travel and entertainment to wellness and relaxation, these are the ultimate luxury experiences high-net-worth individuals will be spending on in 2025.

The glamorous world of private jets

There’s a lot to be said for first class air travel, and it certainly makes long-haul international journeys more bearable. But whilst comfortable flat-bed seating, gourmet meals and five star service are enough to settle many and will set them back thousands for the privilege, for the elite, it simply no longer cuts it.

Instead, they’re opting for the ease and comfort of private jet travel, which offers a new level of privacy and convenience. Instead of waiting around for hours in crowded airports and queuing at security (even if you do get to jump ahead for boarding) – not to mention making do with inconvenient flight times – HNWIs are choosing the more travel option to meet their needs. And that means a flexible schedule designed by them and a highly personalised in-flight experience, with state-of-the-art entertainment, plush seating and a fine dining menu designed especially for them.

Have you ever heard the saying, “it’s about the journey, not the destination”? Well, when it comes to flying private, it really is the case, and with highly personalised service throughout that leaves passengers wanting for nothing, it really is the crème-de-la-crème of luxury travel.

Luxury casinos: Playgrounds of the rich and famous

Luxury casinos have long been seen as playgrounds of the rich and famous, and those with millions in the bank seem to get a particular rush out of placing eye-watering wagers and indulging in high-stakes gambling. And when it doesn’t matter whether you win or lose, why not? At least, that’s the ethos of the world’s biggest high-rollers.

Of course, not just any casino is worthy of the money of a self-confessed whale, and in fact, they are meticulously selected as much for their opulent décor and vast array of table games and slots as they are for their other amenities, which often include show-stopping entertainment theatres and Michelin-starred eateries.

In Las Vegas, popular haunts of the elite include the renowned Bellagio and Venetian, which as well as all that, are set within sprawling luxury mega resorts where you can opt to stay in one of the top spec Presidential suites for the price of several thousand dollars a night. The Casino de Monte Carlo in Monaco, meanwhile, is loved for its sheer icon status. Steeped in rich history, it exudes a sense of olde world glamour and prestige that simply can’t be found elsewhere, and affluent individuals still see it as a place to see and be seen, and that will afford them a superior status simply from having been.

Next level luxury in travel and leisure

Back to luxury travel, and it turns out the destination is important after all, too. Because what’s a flight on a private jet if you don’t have somewhere seriously impressive to get to? And that means impressive beachfront villas, mountain mansions and luxury yachts, depending on your preference.

The discerning traveller expects the finest in every detail of their travel experiences, and once again, comfort, privacy and exclusivity are core factors that are prioritised when planning. Eager for some space and time to relax and unwind in the lap of luxury without interruption, only the very best money can buy will do. And whilst villas with sophisticated and stylishly designed interiors, private beaches, personal chefs, butlers and security undoubtedly tick just about every box there is, there’s just something about private yachts that appeals even more.

In destinations ranging from the French Riviera to the Caribbean, monied guests often opt to spend their entire holiday on board a private charter – or better still, their very own superyacht with a full team of staff to attend to their every whim. Because when you can afford it, why wouldn’t you? It’s the very definition of an extravagant luxury experience.

Please gamble responsibly (18+ UK) – check age restrictions before participating