What’s the story?
Even Realities has become a smart glasses unicorn after securing a reported $150 million pre-Series B round led by Meituan and Tencent for its next phase.
Why it matters
The funding signals growing investor interest in smart glasses that prioritize lightweight design, optical display quality and privacy-focused hardware.
The bigger picture
The milestone adds another major player to the smart eyewear market as companies push toward ambient information displays for daily consumer use.
July 8, 2026 – Even Realities, a provider of smart eyewear and AI-powered wearable technology, has this week announced that it has officially obtained unicorn status after reaching a valuation of USD $1 billion. According to a report from TechCrunch, the valuation follows a $150 million pre-Series B funding round led by Meituan and previous backer Tencent.
In a LinkedIn post, the company stated that its growth has been spurred by commitment to its design and its users, who wear its product “from 8 to 10 hours daily.”
The Even Realities team includes members who have worked inside brands such as Apple, Samsung, Philips, Mykita, and Lindberg, with expertise spanning augmented reality (AR), optometry, design, and manufacturing.
The company’s flagship, the ‘Even G2’, is a pair of camera-free display smart glasses that present information in the wearer’s line of sight, controlled by a companion smart ring, the ‘Even R1’, that the user taps and scrolls.
In an update on its unicorn status, the company said: “As smart glasses enter their breakout phase, Even Realities is defining a different path for the category. While much of the industry has focused on camera-equipped devices, we opted for a display-first, camera-free approach for everyday wear: putting information directly in view while embedding privacy into the product itself.”

Priced at USD $599, Even G2 offers several features, one of which is ‘Conversate’, which supports the wearer during conversations by keeping prepared notes in view, surfacing context when unfamiliar references come up, and producing a summary in the Even Realities App. The glasses also offer real-time translation across 35 languages and a voice-controlled teleprompter.
The company has invested heavily in optics, and has developed a proprietary display system called ‘Even HAO’ (Holistic Adaptive Optics) that integrates the microchip, projectors, waveguides, and lenses into what it describes as a “perfect optical orchestra.”
Speaking with TechCrunch, Even Realities Founder and CEO Will Wang told the outlet that removing the camera is an important part of the company’s privacy philosophy, with user data encrypted and voice features like translation transcribing audio into text rather than storing recordings.
“Smart glasses are the first product category to rely on optical displays, which require an entirely different technology stack; you have to design the microchip, the optics, and the waveguide together. That’s where we’ve invested the most,” Wang told the outlet.
In its announcement post, Even Realities added that it is “ready to continue pioneering the world of ambient information” with Meituan and Tencent at its side as the company builds out its technology platform.
For more information on Even Realities and its smart eyewear, please visit the company’s website.
Image credit: Even Realities
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Sam is the Founder and Managing Editor of Auganix, where he has spent years immersed in the XR ecosystem, tracking its evolution from early prototypes to the technologies shaping the future of human experience. While primarily covering the latest AR and VR news, his interests extend to the wider world of human augmentation, from AI and robotics to haptics, wearables, and brain–computer interfaces.

