Tuesday, April 28, 2026
Home AccessoriesHow Tiffany is wooing the 0.1pc with its high jewellery

How Tiffany is wooing the 0.1pc with its high jewellery

by R.Donald


Last month, in a 19th-century building on New York’s Upper East Side, Tiffany & Co threw a party that played out like a scene from The Gilded Age. The room was decorated with oak panelling, wrought-iron light fixtures, mosaic tiling and stained-glass windows by Louis Comfort Tiffany, the son of the brand’s founder and a decorative artist.

The guest list, meanwhile, read like a high-society bash of a bygone era: executives mingled with celebrities, royalty, editors and big spenders. The men wore black tuxedos, their lapels pinned with glittering brooches; the women swanned about in elaborate gowns, some with feathered or ruffled trains, giant, colourful gemstones clinging spectacularly to their necks.

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