Brand: HIMAIRA
Stand out star:
Dry Body Oil
Why:
Formulated as an oil mist, this product intensely nourishes the skin cells without leaving a greasy or sticky feeling. Its weightless texture is made with a concoction of botanical oils, including macadamia and sweet almond oil, further improving the skin health. However, the best part about this oil is that it sinks into the skin instantly and encourages blood circulation. Use it before hitting the bed or after showering for effective results.
Brand’s DNA: Seeking to develop affordable products that yield highly effective skincare solutions, the brand focuses on creating gentle and transparent formulations. “We have taken a few steps towards sustainability and consciously adopted a look that represents us truly. Himaira aligns with three major missions: 3C’s (Clean, Clear, and Conscious). The batches are small and freshly made, so we do not compromise on the quality,” says founder Raghav Kataria, adding that they use recycled product jars, and their orders boast zero plastic usage for packaging.
Grazia loves: Their small-batch approach to product formulations is a fresh breath of air in this overconsumption mindset of the beauty industry. The brand’s innovative product categories, like sunscreen mousse, dry body oil, and BB mousse, are both impressive and exciting.
Brand: FLOSSY COSMETICS
Stand out star: In Therapy Liquid Lipstick Why: With a texture that strikes a perfect balance between velvet matte and lip butter, this range of lipsticks provides a sensuous and creamy finish while infusing
Brand’s DNA: Fusing skincare with make-up may not be a new concept, but its relatability with the new-age consumers has truly what made them a favourite in the beauty space. “Make-up is there for you to have fun with. It should never feel like pressure or a uniform. Feel free to take chances and risks, and dare to do something that makes you feel unique and beautiful,” shares founder Sanshi Aggarwal on the philosophy behind the brand. “We aim to take our audience into a world where self-love represented from skincare blends with self-expression derived from make-up,” she further adds.
Grazia loves: The fun and clean aesthetic of the brand makes the products look as appealing as they are effective. Their formulations are hydrating, moisturising, and perfect for a subtle everyday make-up look.
