Premium automobile sales are at their peak in India, with millennials and Gen Z ultra rich making a beeline to grab their hands on shiny new cars. Per Rushlane’s reporting, luxury car Lamborghini has been sold out in India until 2027.
The Italian automaker sells highly sought-after models, including Urus, Huracan, and Revuelto, in the country. The cars are imported in India as single-built-up units and hence levied 100% custom duty, making them pricier than the retail price. The Lamborghini brand of cars is priced anywhere between an upwards of 4 crore and Rs 9 crore. Road taxes and local taxes are not inclusive of the purchase price.
Aspirational among the celebs, several Bollywood celebs, sportstars, and illustrious personalities own one in their garage, including Ranveer Singh, Rohit Sharma, Mukesh Ambani, and Shraddha Kapoor, among others. Millennials and Gen Zs aspire to flaunt one as a status symbol. Prior to COVID-19, Bengaluru accounted for more than 50% of Lamborghini’s sales in India. The Silicon Valley of India is also dubbed the Super Car Capital of India. It also hosts one of the three authorized showrooms for Lamborghini in India, including Delhi and Mumbai.
.@Lamborghini achieved record sales in India in 2024.
▪️ 113 units delivered
▪️ 10% increase over its previous best sales performance recorded in 2023Full story: https://t.co/WMJFykHfac— Autocar India (@autocarindiamag) January 23, 2025
Lamborghini Demand All Time High In India – Sold Out Till 2027 https://t.co/Eh2iOGbQlP pic.twitter.com/I0DdGxRnTY— RushLane (@rushlane) March 23, 2025
#Millennials drive luxury car sales: @Lamborghini, @MercedesBenz -Maybach eye expansionhttps://t.co/udvuUsJZO1 pic.twitter.com/b6MuqPo1OY— The Telegraph (@ttindia) March 22, 2025
Lamborghini sold out in India until 2027: Demand soars among young ultra-rich buyershttps://t.co/IZ94QfRMlF— Economic Times (@EconomicTimes) March 22, 2025
Meanwhile, the internet erupted over the report. Netizens wonder where the owners would run a car like the Lambo! “Konse road par chala rahe?” asked one user. Another suggested, “Instead of buying one in India at the same cost, one can buy two in Dubai or the US.” One user recalled the jibe by renowned comic and actor Vir Das, “Two India,” that poignantly describes how we exist compartmentalized into two distinct notions of nation—the rich and the poor. One user quipped, “Vishwaguru of billionaires.” The user further alleged, “Those who hoard the Real Estate and Resources of the country are buying the Lambos.”
where do these ppl live? ek baarish se flood aur potholes hojate road par. konse road par chala rahe..— the one last step (@theonelaststep9) March 23, 2025
https://x.com/Guevarache354/status/190375610539 h9877978
Two India 😄😄 #poor #rich https://t.co/ZVBnmFDXcM— beserious (@lol_LackOfLogic) March 24, 2025
Those who hoard the Real Estate and Resources of the country, are buying the Lambos https://t.co/rxJYrDFirD— Dr Randhawa (@AbC967041505) March 23, 2025
@pankajladha_ Lamborghini being sold out in India until 2027 this is a classic example of #FOMO among the ultra rich class. Economic slowdowns rarely impact this segment bcz their purchasing power remains largely unaffected by any market conditions.
But luxury car sales as a… https://t.co/QSp2xutvXV— Adv Vijay (@vijaigautam) March 22, 2025
See Also: Millionaires Increase By 6% In 2024 With 26 New Billionaires In India: Report
Cover: Patrick Gawande/Mashable India
